90TheOriginal
90 The Original is more than a brand; it’s a time capsule for the cultural heartbeat of the 1990s. We aim to preserve, celebrate, and expand the legacy of the 90s, starting with its grunge music roots and growing to encompass the broader stories, art, and culture of the decade.
90TheOriginal
Miss you Chris …
Chris Cornell 1964-2017
1 week ago | [YT] | 823
View 32 replies
90TheOriginal
We’ve added books to the store.
First drop: 20 titles.Rock stories, that shaped the music. More coming soon 👀
Which one are you picking first? Or tell us — which of these have you already read, and what should others start with?
#rockmusic
1 month ago | [YT] | 47
View 4 replies
90TheOriginal
Happy Birthday to Jeff Ament from Pearl Jam!
2 months ago | [YT] | 301
View 11 replies
90TheOriginal
Happy birthday Chris. Here in 90 The Original, we celebrate you everyday!
10 months ago | [YT] | 1,290
View 39 replies
90TheOriginal
We miss you Chris, today and everyday. 🤍
1 year ago | [YT] | 735
View 27 replies
90TheOriginal
Happy 60th Birthday Krist Novoselic
1 year ago | [YT] | 468
View 12 replies
90TheOriginal
As part of remembering Kurt, we gathered a set of magazine covers that paid tribute to him after his death. These covers captured the shock and grief felt around the world in April 1994. From Rolling Stone to local weeklies, everyone tried to put into words what he meant to a generation. It’s heavy, but also a reminder of the impact he had. Swipe through the carousel to see how the media memorialized a voice that was truly one of a kind. Do you have any newspaper clips from your local newspaper? If so feel free to share ! #kurtcobain
1 year ago | [YT] | 325
View 16 replies
90TheOriginal
35 years ago, the world lost Andy Wood, but his music and spirit never faded. From Malfunkshun to Mother Love Bone, his voice, his words, and his dream of Love Rock still resonate today. He wasn’t just a frontman—he was a storyteller, a poet, a spark that helped ignite an entire movement. His songs remain timeless, reminding us of his magic, his passion, and the joy he brought to music. To honor his legacy, we’ll have something special available soon at 90 The Original—stay tuned. 💜 #AndyWood #MotherLoveBone #LoveRock
1 year ago | [YT] | 149
View 8 replies
90TheOriginal
Happy birthday Jeff Ament!
1 year ago | [YT] | 81
View 5 replies
90TheOriginal
March 8 marks the anniversary of Superunknown, the album that took Soundgarden to #1 on the Billboard 200 and remains one of the most defining records of the ‘90s.
In The Day I Tried to Live clip, you can see Chris wearing our 90 The Original long sleeve and the Kim, Face tee—not because we sponsored it, but because they actually liked and wore our brand. That’s something we’ll always be proud of. Seeing our gear on the artists who shaped the music we love is beyond special.
Both the 90 logo long sleeve and Face tee are available now—grab yours and keep the spirit of the ‘90s alive.
Link in bio. 🖤
#Superunknown #ChrisCornell #KimThayil #TheDayITriedToLive #90TheOriginal #Soundgarden
1 year ago | [YT] | 128
View 10 replies
Load more