Nicolas Cole

Your niche isn't a marriage decision.

It's a choice you're making to focus your thinking for a period of time. It's a vehicle for you to build skills and learn through doing. You can change niches later if you want.

Just pick something you want to learn about and start writing.

2 hours ago | [YT] | 15

Nicolas Cole

The Rick and Morty approach to storytelling is fascinating:

• 1 circle
• 8 plot points
• Repeated over 71 episodes

Dan Harmon adapted The Hero's Journey framework to create one of the most successful TV shows ever.

Here's how it works (and how to master it):

Before Rick and Morty, Dan Harmon was struggling as a writer—he kept starting scripts but could never finish them.

He wanted to use Joseph Campbell's Hero's Journey, but there was a problem:

It was too complex for TV writing.

So, he stripped it down to its core and created the Story Circle.

The Circle is 8 steps that mirror life itself:

• Evolution (Adapt or Die)
• Personal growth (Face darkness)
• Society (Order → Chaos → New order)

The first half seems straightforward:

1. Character in their comfort zone
2. They want something
3. Enters an unfamiliar situation
4. They must adapt to survive

But the second half reveals the true cost of change:

5. Find what they wanted
6. But pay a heavy price
7. They return changed
8. Face the consequences

This is where most writers would stop but Harmon takes it one step further:

Inside the writers' room, they start with seemingly stupid ideas:

"Rick turns himself into a pickle."

But Harmon asks:

"Why would Rick do that? It has to be the most complex possible reason."

And here's where Harmon's greatest insight emerges:

Each episode runs TWO parallel stories:

• A-story (Main plot)
• B-story (Subplot)

Both follow the same circle.

Consider the episode "The Ricklantis Mixup":

The writers wove together multiple character arcs, each following this pattern.

Behind the crude humor and sci-fi adventures lies something deeper:

• Nihilism
• Depression
• Family trauma
• Existential dread

Why is this important?

Because before adding a single joke, they ask:

"Why are these characters miserable? What personal conflicts drive the story?"

Every crazy adventure masks a deeply human story:

• Cronenbergs = Fear of commitment
• Pickle Rick = Avoiding therapy
• Unity = Addiction

The consequences are permanent.

No reset buttons, easy fixes, or return to the status quo.

And this leads us to the most important lesson of the Story Circle:

The Story Circle is about making complex ideas accessible through character-driven storytelling.

The secret to Rick and Morty storytelling isn't complexity:

It's taking something stupid seriously, giving it structure, adding depth, and making it matter.

And as a writer, understanding story structure is crucial.

And the fastest way to master it?

Ghostwriting.

Being a ghostwriter means you get paid to practice the craft of writing:

• You don't need an English degree
• You don't need decades of experience
• You don't even need to be a "natural-born writer"

This is the quickest and easiest way to monetize as a writer.

Want to get started?

Get my Premium Ghostwriting Blueprint (for free) here: yt.premiumghostwritingblueprint.com/?el=ColeCommun…

14 hours ago | [YT] | 21

Nicolas Cole

It's just hours. The goal you want to achieve? Hours. Stop making it harder than it is. More hours = more progress.

1 day ago | [YT] | 26

Nicolas Cole

I spent over 9 hours collecting 102 writing templates and creating 2 AI prompts to help you:

• Write viral LinkedIn posts
• Find proven topics for yourself & your writing clients
• Create banger LinkedIn and X posts using proven templates

Why?

Well, the LinkedIn algorithm has changed in 2026.

It's HARDER than ever before to reach a wider audience and go viral.

So, to help you boost your reach for yourself and your clients, I collected all my proven hooks and post formats.

These have racked up millions of views on my content.

Inside the Social Ghostwriting Template Vault, you'll get:

• 30 LinkedIn & X hook formats (40M+ views)
• 50 short-form post templates
• 22 proven long-form post frameworks
• 2 AI hook generators (to help you go viral)
• The 8 topics EVERY client wants to talk about

This is everything you need to write viral hooks and posts (for your own content and your clients).

Want FREE access?

Click here and I'll send it ASAP: socialtemplates.pgaresources.com/?el=LM25-YT

1 day ago | [YT] | 41

Nicolas Cole

Most writers don't have a talent problem, they have a consistency problem.

2 days ago | [YT] | 37

Nicolas Cole

Do you want to:

• Dominate a niche?
• Build a library of content?
• Attract an audience of loyal readers?

Then write online for six months using these 3 content buckets:

1. General Audience

You should have one bucket that is aimed at universal topics.

Things like:

• Positive habits
• Life lessons
• Productivity topics
• Etc.

These are big, broad categories that resonate with the widest number of people.

How you make them relevant to you is by approaching them through your own specific lens.

So let’s say you’re the VP of Marketing at a software company.

You could write about:

• Life lessons learned as the VP of Marketing at a software company

• Or time management techniques you use day in and day out as The VP of Marketing at a software company

This same logic applies no matter who you are.

2. Niche Audience

Your second content bucket should be hyper-relevant to your expertise.

If you’re the VP of Marketing, then your niche audience is “marketers.”

And refined further, maybe “content marketers.”

When speaking to this audience, you have the option of:

• Continuing to leverage these universal topics to broaden your reach

• Or speaking directly to the intimate pain points your target reader is experiencing

My recommendation is to do both.

3. Company/Industry Audience

Your third content bucket is the environment and industry you exist within.

• If you’re a violinist, you should be writing about the violin industry.

• If you own a SaaS business, you should be writing about software as a service and the SaaS industry at large.

• If you are a writer, you should be writing about writing (in your specific genre).

This third bucket is usually the easiest to pinpoint.

However it's an important one to add into the mix in order to be “seen” as a leader in your chosen category.

Now, it’s important to remember:

Your “content buckets” can change over time.

In fact, they most likely will.

When I first got started writing online:

• I wrote about gaming
• I wrote about bodybuilding
• I wrote about big brand advertising campaigns

Eventually, I learned it was really my perspectives on writing and content marketing that attracted the most consistent attention as a “niche.”

So I doubled down on that.

And the rest is history.

—
📌 These are the 3 content buckets I used to build my 348,000+ audience of readers.

How?

By writing consistently online.

Writing online is the easiest way to dominate a niche in 2025.

Want the secrets to writing online (so you can start building your audience on LinkedIn)?

I put together a FREE crash course with everything you need to:

• Go viral with ease on LinkedIn
• Generate endless content ideas
• Build a massive audience on this platform

In JUST 5 days.

Click here to get started (for free!): yt.premiumghostwritingblueprint.com/?el=ColeCommun…

2 days ago | [YT] | 63

Nicolas Cole

If you want millions of views, stop focusing on when you post.

Give ALL your attention to:

• The idea
• The format
• The thinking
• The structure
• The quality of what you are saying

It doesn't matter if you post at 7AM or 7PM.

If it's good, the world will see it.

Want to start getting more views online as a writer?

Here’s a FREE 5-day email course with everything you need to:

• Build a daily writing habit
• Generate hundreds of ideas
• Start going viral with ease

Get instant access here:

startwritingonline.com/?utm_source=cole&el=youtube…

3 days ago | [YT] | 25

Nicolas Cole

Anyone with a $20 Claude subscription can make $10,000/month writing for industry leaders.

Here are 7 FREE Claude masterclasses you can watch to help you master this AI tool (and make more money as a writer in the process):

1. How To Build A Claude Skill From Scratch
↳ https://www.youtube.com/watch?v=96EkI...

2. The Ultimate Beginner's Guide to Claude Code
↳ https://www.youtube.com/watch?v=qLMYO...

3. Claude Cowork FULL COURSE (Automate Everything)
↳ https://www.youtube.com/watch?v=cNf7u...

4. Claude Design: Full Walkthrough. I'm blown away.
↳ https://www.youtube.com/watch?v=vyLai...

5. How I Built a Full AI Content Creation Team with Claude Skills To Sign Clients
↳ https://www.youtube.com/watch?v=o_Vkl...

6. How to Make AI Write in YOUR Voice (Claude Skill Tutorial)
↳ https://www.youtube.com/watch?v=C1snR...

7. I Let Claude AI Get Me Clients for 30 Days (240 Meetings Booked)
↳ https://www.youtube.com/watch?v=RcTjo...

These should help you get started.

But if you want to remain on the cutting edge, become a member of our AI Writing Skool.

Every week, I do a 1-hour LIVE training covering topics like:

• Scaling your income with AI
• Building digital products with AI
• Growing your online audience with AI

And more!

Click here to surround yourself and learn with 615+ like-minded Digital Builders inside our AI Writing Skool: aiwritingskool.com/

3 days ago | [YT] | 75

Nicolas Cole

5 mantras I repeat to myself every morning (that made me a millionaire writer):

1. Accelerate to failure
2. Attention is a power law
3. If you're not early, you're late
4. You can't change what you aren't aware of
5. Hard work beats talent when talent doesn't work hard

4 days ago | [YT] | 41

Nicolas Cole

This is the legendary TV writer behind Grey's Anatomy, Scandal, & Queen Charlotte: A Bridgerton Story.

From unemployed scriptwriter in Hollywood, Shonda Rhimes is now worth $240M.

Here's her storytelling philosophy (in 10 rules):

1. "Start in the middle of the story."

In the Grey's pilot, we meet Meredith Grey waking up after a one-night stand, late for her first day as a surgeon.

No backstory. No setup. Just drama.

This hooks viewers instantly.

2. "Write what you want to watch."

Grey's Anatomy writers spend 3 to 4 weeks planning each episode's emotional arcs BEFORE writing any dialogue.

This is why viewers can't stop watching.

3. Rhimes's character creation framework:

• Give them secrets
• Make them flawed
• Create impossible choices
• Force them to grow

4. Make every scene count.

Rhimes's shows dominated Thursday nights on ABC for over a decade because of one principle:

Her technique is to end scenes with:

• A decision
• A question
• A revelation

5. "Focus on specifics."

Great storytelling isn't about general ideas—it’s about moments that feel real.

Example:

In Grey's Anatomy, Meredith and Cristina's “You’re my person” scene became iconic because it was raw and personal.

Specific details stick with viewers.

6. Her key dialogue principle:

"Characters should never say what they're actually feeling."

Watch Scandal. The most powerful moments come from subtext, not direct speech.

This creates natural tension that drives stories forward.

7. Rhimes's world-building secret:

Create a "shorthand universe"—specific phrases that become part of culture:

• "My person" (Grey's)
• "It's handled" (Scandal)
• "I burn for you" (Bridgerton—which she helped produce)

These spread like wildfire.

8. The "Rhimes Reset" technique.

Every 6-8 episodes, she completely changes the narrative.

Example: The Grey's Anatomy hospital shooting episode reset every relationship and dynamic.

This keeps stories fresh for years.

9. Her approach to casting was different.

"I cast actors who can make viewers feel."

She focused on emotional range over star power, discovering talents like:

• Sandra Oh
• Kerry Washington
• Regé-Jean Page

10. Rhimes's pacing rule:

"Move 3x faster than you think you should."

In Scandal, plots that would last a full season on other shows were resolved in single episodes.

This creates addictive momentum.

These aren't just screenwriting principles.

They're the building blocks of ANY compelling content:

• Hooks that grab attention
• Stories that create emotion
• Characters people care about

All writers should be using these principles in their work.

-
📌 I love studying the art of writing.

But the fastest way to monetize as a writer is to become a Premium Ghostwriter.

It's how I went from a broke freelancer to $20k/month in 60 days.

Here are the 5 steps to become a Premium Ghostwriter: yt.premiumghostwritingblueprint.com/?el=ColeCommun…

4 days ago | [YT] | 50