Solmaz Marketing

Another partnership. Another opportunity to help a business grow.

I'm delighted to share that we've secured another Marketing & Business Development Partnership Agreement, this time with independent author Carmen Capuano.

Our role is simple.

Help more readers discover her work.

Over the coming months we'll be developing a growth strategy focused on increasing book sales, expanding retail opportunities, identifying podcast and media appearances, building strategic partnerships and strengthening her author brand for the long term.

It's another example of the direction Solmaz Marketing is taking.

We're moving beyond traditional marketing support and becoming an outsourced growth partner for businesses, founders and creatives who want someone commercially invested in their success.

Thank you, Carmen, for placing your trust in us. I'm looking forward to the journey ahead.

Here's to the next chapter. 📚

#Marketing #BusinessDevelopment #AuthorMarketing #BookMarketing #GrowthStrategy #SmallBusiness #Entrepreneur #SolmazMarketing

1 day ago | [YT] | 7

Solmaz Marketing

Is your pipeline cold? It doesn't have to be ... head to our website and book your free consultation then while you're waiting check out our amazing case studies. We’re proud to have achieved 16 leads in the first month for one client and with a potential ROI of 850%+ ...

#leadgeneration #leadgenservices #pipeline #sales #crm

2 days ago | [YT] | 6

Solmaz Marketing

Not even sure what to write? There are days when creating social media copy from scratch can feel daunting but I highly recommend every now and then creating a post or two from scratch.

✒️ So here's a quick Tuesday tip that might help beat the block ...

Who? Where? What? When? Why? How?

Who are you trying to reach?
Where are you or your audience based?
What are you offering, sharing or trying to communicate?
When does your offer end or when is your event taking place?
Why should people pay attention and what makes your product, service or story valuable? (don't be afraid to show that you're human)
How does it work and how can people find out more? (clear next steps or CTA)

These are the core basics of communication.

This day and age better content doesn't come from trying to sound clever.

It comes from creating clarity.

Start there. Give yourself a couple of minutes then type a few words for each.

Bonus tip ... people mostly search in questions and conversations and increasingly AI does too.

Content that clearly answers real questions tend to perform better.

And of course if you need a hand with any of the above, check out our full services and book a call.

#contentmarketing #contentcreation #seo #aeo #digitalmarketing

1 week ago | [YT] | 7

Solmaz Marketing

✨ Another exciting milestone for Solmaz Marketing. ✨

We've secured a new strategic marketing partnership and cannot wait to get started.

For now, we'll keep the details under wraps, but this is a project that aligns perfectly with what we love doing most: bringing ideas to life, building communities and creating meaningful growth.

Sometimes the most exciting opportunities begin with a simple conversation.

More to come soon. 👀

#SolmazMarketing #NewClient #Partnership #MarketingStrategy #BusinessGrowth #MarketingConsultancy

1 week ago | [YT] | 7

Solmaz Marketing

We think this is one of our strongest outreach campaigns to date.

The results:

✅ 100% delivery rate
✅ 96% open rate
✅ 96% click rate

The numbers are encouraging, but what interests us most is why the campaign performed so well.

Before sending this email, we had already established an interested audience through a structured email sequence.

These weren't completely cold prospects receiving a random sales message.

They had already engaged with previous emails, opened content and demonstrated interest in the topic.

Instead of trying to convince strangers, we focused on continuing a conversation with people who had already shown intent.

The follow-up email shared a recent client case study and demonstrated the results achieved through our lead generation process.

No gimmicks.

No complicated funnels.

Just the right message, to the right people, at the right time.

One of the biggest lessons we've learned is that marketing becomes far more effective when you stop trying to create interest and start identifying where interest already exists.

Sometimes the biggest improvement doesn't come from changing the email.

It comes from improving the journey that happens before the email is ever sent.

#EmailMarketing #LeadGeneration #MarketingStrategy #BusinessGrowth #B2BMarketing #SalesFunnel #CustomerJourney #MarketingROI #SolmazMarketing

2 weeks ago | [YT] | 7

Solmaz Marketing

If your leads are melting faster than an ice cream in this heatwave, it might not be the weather that's the problem...

One of the biggest misconceptions in business is thinking:
"We need more leads."

Often, you don't.

You need a better system for attracting the right people, starting conversations, and following up consistently.

A recent client came to us wanting more opportunities.

In their first month, we generated 16 qualified leads.

Not through gimmicks.
Not through buying dodgy databases.
Not through posting motivational quotes at 6am.

Just by understanding their business, identifying where prospects were dropping out, and putting the right marketing strategy in place.

As Dale Carnegie taught, people don't care how much you know until they know how much you care.

Marketing works the same way.

Stop trying to convince everyone to buy from you.
Start understanding what your customers actually want, then make it easy for them to take the next step.

If your pipeline feels more like an empty paddling pool than a sizzling barbecue this summer...

Let's fix that. ☀️

📩 Drop me a message if you'd like a complimentary review of your current marketing and where your biggest growth opportunity might be.

#Marketing #LeadGeneration #BusinessGrowth #SME #Sales #DigitalMarketing #Heatwave #SolmazMarketing

2 weeks ago | [YT] | 5

Solmaz Marketing

🏆 Another fantastic client milestone.

Delighted to see one of our clients successfully shortlisted for the Great British Entrepreneur Awards 2026 following strategic support with award positioning and submission development.

Strong award submissions aren't just about completing an application. They're about telling the right story, demonstrating impact, and presenting your business in a way that truly resonates.

We're incredibly proud to have played a part in this achievement.

Congratulations and best of luck at the finals!

#GreatBritishEntrepreneurAwards #Awards #BusinessGrowth #BrandStrategy #PR #Marketing #SolmazMarketing

3 weeks ago | [YT] | 8

Solmaz Marketing

The best-performing email isn't always the first one.

It's often the follow-up.

The third email in this automated sequence achieved:

📧 100% Delivery Rate
👀 85% Open Rate
🖱️ 75% Click Rate

These results aren't about sending more emails. They're about sending the right message at the right time.

Most buying decisions don't happen after a single interaction. Consistent, valuable follow-up keeps your business front of mind until prospects are ready to act.

That's exactly what marketing automation is designed to do.

If you're relying on one-off emails and hoping for a response, there may be a better way.

#EmailMarketing #MarketingAutomation #LeadGeneration #CRM #B2BMarketing #BusinessGrowth #DigitalMarketing

3 weeks ago | [YT] | 5

Solmaz Marketing

Most businesses stop after the first email.

That's usually where the real opportunity begins.

Email #2 in this automated sequence achieved:

📧 95% Delivery Rate
👀 53% Open Rate
🖱️ 42% Click Rate

Strong email performance isn't about luck.

It's the result of relevant messaging, strategic timing, and a sequence built around how people actually make decisions.

Too many businesses focus solely on generating new leads while overlooking the opportunities already sitting in their pipeline.

The fortune is often in the follow-up.

Marketing automation allows businesses to stay visible, nurture trust, and encourage action without relying on constant manual outreach.

If your email marketing consists of the occasional newsletter and hoping for the best, it may be time to rethink your strategy.

#EmailMarketing #MarketingAutomation #LeadGeneration #BusinessGrowth #B2BMarketing #EmailCampaigns #CRM #DigitalMarketing

4 weeks ago | [YT] | 3

Solmaz Marketing

We adore clients like this. When Ernestina launched Flourish Solicitors, we agreed to trial our Lead Generation Package for one month to test the market, generate conversations and create opportunities without locking the business into a lengthy contract.

This is something that's surprisingly uncommon within the lead generation industry, where fixed-term agreements and long commitments are often the norm. We believe businesses should have the flexibility to scale marketing activity up or down as needed.

In the first month we're extremely proud to say that the campaign generated 16 qualified leads, providing a strong pipeline of opportunities for Ernestina and her team to follow up and convert.

They are currently busy progressing those conversations and we're looking forward to hearing about the successes that come from the campaign over the coming months.

Ernestina has already expressed an interest in picking the service back up in the near future and highlighted the value of a flexible, plug-and-play approach that allows marketing support when it's needed most.

Thank you, Ernestina, for the kind words and for trusting Solmaz Marketing to support your journey.

If you're looking for lead generation support without lengthy contracts, hidden commitments, or agency fluff, feel free to get in touch.

Get in touch to learn more about our Lead Generation Package for your business.

#ClientSuccess #LeadGeneration #BusinessGrowth #MarketingStrategy #Solicitors #EmploymentLaw #SME #SolmazMarketing

1 month ago | [YT] | 4