Timeless style, luxury handbags, and quiet-luxury living — through a Parisian lens, based in New York City.
I’m Ajda, a French-American creator sharing timeless styling, vintage luxury handbag deep dives, designer bag reviews, and everyday lifestyle vlogs.
Growing up between Paris and Milan shaped my appreciation for craftsmanship, heritage fashion houses, and pieces with history. Now based in NYC, my content blends Parisian elegance with a modern New York lifestyle.
On this channel, you’ll find:
- Vintage & designer handbag reviews
- Quiet-luxury outfit inspiration
- Styling rooted in soft neutrals and classic silhouettes
- Lifestyle vlogs from NYC and my travels
My videos are warm, practical, and thoughtfully made — focused on wearability, longevity, and personal style over trends.
If you love vintage bags, quiet luxury, and elegant style with a modern edge, you’ll feel right at home here 🫶🏽
📍 NYC
🎥 New videos weekly
📧 Business inquiries: ajda@ajda.nyc
Ajda NYC
Hello, my loves! I know it's been a while since I've posted any videos, but life has gotten the best of me (more on this in my IG stories). Anyway, I just shared my latest vlog, which is a work trip to Las Vegas. I hope you enjoy it, and it's in special collaboration with Oleada so you can really see how I used this bag for a work conference IRL. You'll see how I styled it with my conference outfits each day, some luxury shop-browsing I did, and a little sneak peak of the Backstreet Boys at The Sphere! I hope you enjoy it!
1 month ago | [YT] | 0
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Ajda NYC
Hello loves, I hope you had a lovely Easter weekend! I've just posted the "sequel" to my last video - how to EDIT your handbag collection. This is what I do when I feel like it's time to do a little closet clearout, implement the one in / one out rule, etc. I hope you find it helpful! xo
2 months ago | [YT] | 0
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Ajda NYC
If you were starting your handbag collection from zero, what would be your first bag?
Hello loves! I just uploaded a new video sharing how I’d approach building a collection today - and a few mistakes I’d avoid.
Curious to hear your answer! 💭
3 months ago | [YT] | 2
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Ajda NYC
Thank you loves for your feedback in the poll. More bag deep-dives it is - starting with, my review of the Saint Laurent Lou Camera bag. Let me know what you think, and if you own this bag too!
3 months ago | [YT] | 0
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Ajda NYC
Hello my loves 🤍 I’m currently working behind the scenes on upcoming videos (and a few fun things I can’t wait to share 👀).
As we head into spring, I’d love your input: what do you want to see more of?
4 months ago | [YT] | 0
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Ajda NYC
Hello loves, happy Sunday! As we get further into the new year, I see a lot of videos about what bags and styles are trending are for 2026. I love to watch these as much as anyone else, but knowing myself, many of these won't fit my lifestyle. Today's video is much about how to find the right bags for YOU, and why I don't buy trendy bags and what I buy instead.
What are your thoughts on timeless vs trendy? Do you have a trendy bag purchase you regret - or maybe even worked out for you in the long term? Let's discuss!
4 months ago (edited) | [YT] | 1
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Ajda NYC
Hello loves, just posted a new behind-the-scenes video ✨ I’m taking you inside a vintage boutique and showing what really happens behind the scenes — the conversations, the browsing, the handbags.
If you love vintage bags and seeing how boutique partnerships are actually built, I think you’ll enjoy this one. Let me know what stood out to you most!
5 months ago (edited) | [YT] | 0
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Ajda NYC
Hello loves! By popular demand, this bag review is now live! The Loro Piana L19 Extra Pocket in ostrich leather might be the most elegant quiet luxury bag I own. In this video, I'm sharing a detailed review of this bag, including why I think it rivals Hermès, what actually fits inside, and my thoughts on the story behind vintage pieces and the second changes we give them. Watch the full review now 🤎
5 months ago (edited) | [YT] | 2
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Ajda NYC
Hello loves! I hope your 2026 is off to a great start. Just shared a new video on one of my biggest endeavors this year - La Lignée, a curated vintage luxury handbag marketplace that I hope you will love! Sharing updates on where we are so far on building this one-of-a-kind destination. Let me know your thoughts and please share with any other vintage luxury loving people in your life!
5 months ago | [YT] | 1
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Ajda NYC
A cozy holiday escape vlog is live! ❄️ This is probably my last holiday diary-style vlog for a while, as I’ll be shifting back to fashion and handbag content. However, I wanted to conclude this holiday season and 2025 with pure love and joy. I’d love to know your thoughts. Thank you for being a part of this little (and growing!) community for another year - it means so much. Cheers to a happy 2026!
6 months ago | [YT] | 0
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