Marketing systems for expert businesses. No hype. Just tracking, sales, leads, and long-term growth.
Tired of relying on social media algorithms to grow your business?
If you're ready to build a reliable marketing system that drives consistent growth, you're in the right place.
I teach the 5-stage system that gets you there:
Stage 1: Tech Foundations — Set up tracking so you know what's working
Stage 2: Sales Systems — Build a process that converts leads to revenue
Stage 3: Lead Generation — Create consistent pipeline through email
Stage 4: Paid Media — Layer in ads to accelerate what already works
Stage 5: Evergreen Marketing — Build long-term compounding traffic through search
Most businesses skip straight to ads or SEO and wonder why nothing works. You can't scale what you can't measure, and you can't convert traffic without a sales system.
This channel teaches you how to build the full stack — in order — so your marketing compounds instead of burning you out.
Sass and SEO with Soph
No new video this week, the team and I will be back next week with new content and tutorials following along our Instagram SEO series :)
In the meantime, what questions did you have that you want answered when it comes to Instagram SEO for your business/brand?
Comment below and lmk ❤️🫶
8 months ago | [YT] | 0
View 0 replies
Sass and SEO with Soph
Are you making THIS Instagram SEO mistake?
If your dream clients aren’t finding you… it’s probably a keyword problem.
In my latest video, I break down:
-What Instagram SEO actually is in 2025
-Where your keywords need to go
-Free tools to find search-friendly terms
-How to fix your bio so it gets found, not ignored
If you’re a coach, creative, or service pro, this is the visibility strategy you've been missing.
Watch it here → https://youtu.be/9HDqxPXxL50?si=_fomh...
#InstagramSEO #KeywordStrategy #GrowYourBusiness
8 months ago (edited) | [YT] | 0
View 0 replies
Sass and SEO with Soph
We've been hanging at 499 subs the last few days so I think it's safe to schedule our livestream for next week 😂 Come hang while I do a look back at growing our first ~500 subscribers, what I learned, the mistakes I made and what we're going to be doing moving forward!
Join me here >> youtube.com/live/YQL60-2Tmtk?feature=share
Wednesday, August 20, 2025 at 11am PST / 2 pm EST
P.s. don't forget to subscribe 🤌😂
10 months ago (edited) | [YT] | 2
View 1 reply
Sass and SEO with Soph
Welp, we’re inches away from hitting the first mini milestone of 500 organic subscribers on YouTube 🥲❤️🫶
Big thank you to everyone who’s been tagging along over the last year and making it possible-
some fun stats to look back on 🤓 (bc what kind of person would I be if we didn’t also jam on the data 🤣)
2024 I finally started to find a rhythm on YouTube and gained a total of 160 new subscribers over the whole year (image 2)
In 2025, we’ve just about doubled that growth in the last 8 months! 🎉
So far; we’ve grown by an additional 290 new amazing community members and I’m so glad to have you all here!
I think a fun mini livestream going over the journey to the first 500 subs would be a great way to celebrate, whatchya think? :)
10 months ago | [YT] | 4
View 0 replies
Sass and SEO with Soph
Hey YouTube! Checking out this new thing 🫣🤣
1 year ago | [YT] | 3
View 6 replies
Sass and SEO with Soph
What do you want to see more of?
1 year ago | [YT] | 1
View 0 replies
Sass and SEO with Soph
NEW LIVE SEO WORKSHOP Scheduled! Join me live next Wednesday January 15, 2025 at 9:30 am PDT :)
1 year ago | [YT] | 2
View 2 replies